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Market Yield Analysis

Jacksonville Rental Yield Analysis

Gross and net rental yield estimates for Jacksonville, FL, with investor commentary and recommended underwriting adjustments.

Median Home Price
$310,000
Median Rent
$1,900 / mo
Gross Yield
7.35%
Cap Rate (avg)
6.5%
Vacancy Rate
6.2%
Rent-to-Price
0.61%
Monthly

Investor commentary

Jacksonville is the most balanced Florida market for new investors — meaningful cash flow without paying Miami or Tampa premiums.

How to interpret Jacksonville's rental yield

A 7.3% rental yield in Jacksonville compares favorably to coastal gateway markets (typically 4–5%) and signals meaningful month-one cash flow potential. Always underwrite with the property's actual taxes and insurance — both can swing materially in this state.

Recommended underwriting adjustments

  • Reset property taxes to your purchase price, not the seller's basis.
  • Add 6% vacancy as baseline; stress to 9% in worst case.
  • Budget 8–10% management plus 8% maintenance + capex reserves.
  • Verify insurance quotes from at least two carriers before closing.